China Chinese Government Launches Campaign to Promote Green Consumption for Home Appliances, Automobiles, Etc.

Chinese Government Launches Campaign to Promote Green Consumption for Home Appliances, Automobiles, Etc.

On January 4, 2026, China’s Ministry of Commerce and other eight government departments and agencies jointly announced a national campaign to promote green consumption. It aims to promote green transformation (GX) as well as green consumption. Green consumption refers to consumption that contributes to health and the environment; GX is an initiative to transform the overall economic, social and industrial systems from fuel-based to clean energy-based structures.

 

The campaign includes measures to promote green appliances, support new-energy vehicle purchase and build green supply chains. Some of the important measures are listed below.

Author / Responsibility

AOKI Kenji

Senior Consultant, EnviX Ltd.
General Director, E&H Consulting Co., Ltd.

Business Performance

Expertise in EHS (environment, health and safety) consulting in ASEAN region.
- Environmental regulations updating
- Chemical regulations consulting

Background

MSc in Earth Science, The University of Tokyo

AOKI Kenji